Yes — Wholemeal pitta is ultra-processed.
The product is classified as ultra-processed because it contains the additive preservative (calcium propionate), which is an industrial preservative ingredient used to extend shelf life. According to NOVA, the presence of such industrial additives makes the overall product ultra-processed, even though the other ingredients (wholemeal wheat flour, water, yeast, salt) are minimally processed or basic culinary ingredients.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Classic Torinesi Breadsticks
Crosta Mollica
Not UPF
Sourdough
Waitrose
Not UPF
Sainsbury's San Francisco Style Sourdough
Sainsbury's
Not UPF
Spelt Sourdough Bread
Waitrose
Not UPF
Sensational Soya & Linseed Bread
Vogel’s
Not UPF
Rye Seed Bread
Schneider Brot
Not UPF
In Store Baked Sourdough Bloomer
Tesco
Not UPF
6 PETIT PAINS
TESCO
Not UPF
White sourdough
Asda
Not UPF
Sunflower and spelt loaf
M&S
Not UPF
Yes — Wholemeal pitta by Waitrose is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains the additive preservative (calcium propionate), which is an industrial preservative ingredient used to extend shelf life. According to NOVA, the presence of such industrial additives makes the overall product ultra-processed, even though the other ingredients (wholemeal wheat flour, water, yeast, salt) are minimally processed or basic culinary ingredients.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.