Nomi
UPF Food Scanner
Know what’s really in your food
Get the free app
Yes — Wholemeal Bloomer is ultra-processed.
Not ideal for everyday eating because it contains industrial additives.
This is a wholemeal bread made primarily from wholemeal wheat flour, water, yeast, salt, muscovado sugar, calcium carbonate, and ascorbic acid. It is classified as ultra-processed because it contains emulsifier E472e, an industrial additive, and malted barley flour, an industrially processed extract used as a flavor enhancer. These ingredients indicate industrial formulation beyond basic bread-making.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Taste the Difference Luxury Sourdough Crumpets
Taste the difference, Sainsbury's
Not UPF
White Ciabattin
Jason's Sourdough
Not UPF
THE GREAT WHITE
JASON'S SOURDOUGH
Not UPF
SLICED WHITE SOURDOUGH BREAD WITH GRAINS & SEEDS
JASONS SOURDOUGH
Not UPF
Sourdough
Jason's
Not UPF
Rye & Mixed Seed Sourdough Bread
Tesco
Not UPF
Seeded Sourdough Bread
Specially Selected
Not UPF
Everyday White Rolls
Jason's
Not UPF
Dark Rye Sourdough
Specially Selected
Not UPF
Organic Piadina 4 Wholeblend Flatbreads with Extra Virgin Olive Oil
Crosta & Mollica
Not UPF
Yes — Wholemeal Bloomer by Roberts is ultra-processed, so it counts as a UPF (ultra-processed food). This is a wholemeal bread made primarily from wholemeal wheat flour, water, yeast, salt, muscovado sugar, calcium carbonate, and ascorbic acid. It is classified as ultra-processed because it contains emulsifier E472e, an industrial additive, and malted barley flour, an industrially processed extract used as a flavor enhancer. These ingredients indicate industrial formulation beyond basic bread-making.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
Free download · No subscription needed to start scanning
Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.