Yes — Seeded Folded Flatbreads is ultra-processed.
Classified as ultra-processed because the ingredient list includes industrial additives and refined isolated sugars: dextrose (an isolated refined sugar), preservative: calcium propionate (industrial preservative), and raising agent disodium diphosphate (industrial leavening acid). These additives go beyond basic culinary ingredients under NOVA and make the product UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
wholemeal sourdough bread
Taste the difference
Not UPF
Wheat and Rye Soughdough Half Bloomer
Sainsburys
Not UPF
Sourdough Bread
Jason's Sourdough
Not UPF
brown sourdough bloomer
Tesco
Not UPF
6 White Pittas
By Sainsbury's,Sainsbury’s
Not UPF
Hovis white
Hovis
Not UPF
Slow-roast tomato sourdough
Co-op
Not UPF
Classic Torinesi Breadsticks
Crosta Mollica
Not UPF
Sourdough
Waitrose
Not UPF
Sainsbury's San Francisco Style Sourdough
Sainsbury's
Not UPF
Yes — Seeded Folded Flatbreads by By Sainsbury's is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes industrial additives and refined isolated sugars: dextrose (an isolated refined sugar), preservative: calcium propionate (industrial preservative), and raising agent disodium diphosphate (industrial leavening acid). These additives go beyond basic culinary ingredients under NOVA and make the product UPF.
Nomi has reviewed similar products that are not ultra-processed, including Organic Piadina 4 Wholeblend Flatbreads with Extra Virgin Olive Oil by Crosta & Mollica, Durum wheat flatbreads by crosta & mollica, Piadina by Crosta & Mollica. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.